2013-07-03  facebooktwitterrss
National Park Businesses Have Their Say

Business owners in the Yorkshire Dales yesterday (July 2) had the chance to air their views to a top Government minister and a national tourism industry leader.

Broadband rollout and planning policies were among the issues discussed at an informal meeting at the Aysgarth Falls National Park Centre with Lady Penelope Cobham, chair of VisitEngland, Environment Minister Richard Benyon and Paul Hamblin, Director of National Parks England.


Brenda Price (Dales Bike Centre, Fremington), Rosemary Hyslop (Layhead Farm Cottages, Rathmell), Julie Barker (National Park Authority Head of Recreation Tourism and Outreach), Diane Howarth (Cottage in the Dales), Kathryn Beardmore (National Park Authority Director of Park Services), Richard Benyon (Environment Minister), Susan Briggs (Dales Tourism Business Network), Lady Penelope Cobham (Chair VisitEngland), Chris Wildman (Paganum Produce and Airton Farm Shop), Paul Hamblin (National Parks England), North Yorkshire County Councillor Arthur Barker (Welcome to Yorkshire), Richard Jones (Wensleydale Creamery)
photo courtesy of YDNPA.

The event – which was hosted by the Yorkshire Dales National Park Authority (YDNPA) – marked the signing of a major partnership agreement between VisitEngland and National Parks England aimed at boosting tourism and stimulating sustainable economic growth in England’s 10 national parks.

It follows the launch by National Parks England of a country-wide campaign called Love Your National Parks to highlight all the reasons why they are so important to the nation.

The three guests met owners of some of the YDNPA’s Brilliant Businesses – tourism businesses that have developed in a sustainable way, especially where it has given them some business advantage.

Diane Howarth, who runs Cottage in the Dales, luxury self-catering holiday cottages in Wensleydale and Bishopdale, said: “The principles of the partnership are absolutely correct – promoting national parks, making them sustainable and addressing transport issues to make them more accessible for all. It’s a matter of getting the message out for people to visit and businesses small and large to invest in the national parks – and a pragmatic planning policy underpins the long-term sustainability.”

National Park Authority Chief Executive David Butterworth said: “The idea of the meeting was to give some of the people running local tourism businesses the chance to have their say and share some of their needs and expectations with some of the movers and shakers nationally.

“The success of local businesses is absolutely vital to the long-term wellbeing of the whole of the Yorkshire Dales National Park and the Authority is doing everything it can to ensure that not only do they survive but that they also grow in a sustainable way that will benefit all the communities.”

Earlier in the afternoon, Lady Cobham was taken by National Park Authority staff on a visit to Gayle Mill and to the Wensleydale Creamery. This year VisitEngland, which is the national tourist board for England, recruited Wensleydale cheese lover Wallace and his faithful hound Gromit as Tourism Trailblazers to inspire Britons to take a holiday at home in 2013.

Lady Cobham then had the chance to see first hand the gruelling climb up Buttertubs Pass that will face cyclists competing in next year’s Tour de France Grand Depart through the National Park. The route up Buttertubs is locally known as a challenging cycle climb and will feature as one of two King of the Mountains climbs in Stage One of the 2014 Tour de France.

Yorkshire dales

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