NFU Scotland is supporting the message of Scottish Food Fortnight,
the brainchild of the Scottish Countryside Alliance Educational
Scottish Food Fortnight (SFF) is now well established as a promotional
forum for Scottish food and drink. The SFF campaign raises awareness
and appreciation of the stunning array of fresh and frequently
hand made Scottish produce which is becoming more readily available
via the network of farmers markets and specialist retail outlets
The campaign aims to encourage people to buy from small rural
businesses as a way of supporting the Scottish countryside. The
campaign has grown quickly and last year had over 270 participating
food and drink businesses.
This year Scottish Food Fortnight will run from Saturday September
2nd through to Sunday 17th September inclusive, and will be launched
at Glamis Castle on Friday 1st September as part of Scotland’s
NFU Scotland President, John Kinnaird, said:
“I’ve always maintained that the ‘consumer is
king’ and increasingly, despite the control that supermarkets
have over food retailing, I believe that to be true. More and more,
we hear of consumer concern over food miles and their desire for
locally produced, fresh food that, in its production, is helping
to sustain local Scottish communities. Scottish farmers can meet
this demand, given the right opportunities and promotion.
“NFU Scotland is committed to getting across the positive
message about farming and we fully support Scottish Food Fortnight.
I hope that we can help them by promoting the event and encouraging
producers to become involved.
“I wholeheartedly support any event that is promoting Scottish
agriculture and Scottish produce to consumers.”
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