The search is on to find the region's answer to Stella McCartney
or Bruce Oldfield, with the launch of Yorkshire Fashion Idol 2007.
2006 Yorkshire Fashion Idol winner Lisa Mitchell receiving her
"The best platform you could have to launch your career" is
how the inaugural winner, Lisa Mitchell described the competition,
and she has urged every young up-and-coming designer to take part.
Launched last year, the competition aims to find a budding Yorkshire
fashion designer with flair, style and passion, and whose creativity
is just looking for the opportunity to flourish. The finals will
be staged at the region's largest country showcase, the Great Yorkshire
Show, which takes place at the Great Yorkshire Showground in Harrogate
from Tuesday 10 - Thursday 12 July.
Lisa, 21, who finishes her Huddersfield University course in June,
will be launching her own label in the ever-popular Skipton Building
Society Fashion Pavilion at this year's event.
"Winning Yorkshire Fashion Idol has given me such an incredible
opportunity right at the start of my career - most designers have
to wait years for something like this," explained Lisa. "To
any young designer serious about a career in fashion, I'd say go
for it. Even if you don't win, the whole experience is hugely valuable
- and great fun!"
She continued: "From September, I will be based at the Huddersfield
Textile Centre of Excellence with access to all their mentoring,
contacts and even technical equipment. It's the most amazing chance
for me and the best possible kick-start for success - some of the
designers based there are now selling in places like New York and
Tokyo, so there are real prospects."
As well as stunning catwalk shows - including the unveiling of Lisa's
graduate collection - the Skipton Building Society Fashion Pavilion
will see each of the outfits from the shortlisted Yorkshire Fashion
Idol candidates professionally modelled and presented to a panel
of judges. The winner will be announced on the final day, Thursday
The winner of the title - Yorkshire Fashion Idol 2007 - will not
only have their garment professionally made up, but the Huddersfield
based Louise Morton Model Agency has offered to provide one of the
agency's leading models and a stylist for the first photo shoot.
Bernadette Gledhill, of Louise Morton said: "We had amazing
entrants last year and hope that this year sees an even stronger
response. Having worked with many up and coming designers through
the Yorkshire colleges and universities I know the talent is out
there. We have many brilliant International Designers from Yorkshire
so to find another one through Yorkshire Fashion Idol would be just
In addition the winner will have a place for up to 12 months in the
prestigious Textile Centre of Excellence's Design Incubation Unit
in Huddersfield, where their new business will be nurtured and promoted,
a prize of £500 given by Skipton Building Society and Yorkshire
photographer Javan Liam of Harrogate will provide a portfolio of
photographs - something every designer needs!
The competition is organised in conjunction with the Textile Centre
of Excellence and the Louise Morton Model Agency and is open to all
Yorkshire-based designers aged 16 and above.
The brief is simple - to design a garment with commercial potential,
and provide production details. Following initial judging the short
listed candidates will be interviewed on Monday 8 May at the Textile
Centre of Excellence.
To enter the competition, designers should complete an entry form,
which can be downloaded from the show's website at www.greatyorkshireshow.co.uk under the Yorkshire fashion Idol option or collected from any branch
of Skipton Building Society. (See www.skipton.co.uk for branch details.)
Forms can be returned to any Skipton Building Society office or sent
to Sally Wall, Great Yorkshire Showground, Harrogate, HG2 8PW, to
arrive no later than Friday 30 March 2007.
Designs should have a Yorkshire theme and be suitable for bulk production,
if necessary. All entries should show a clear representation of the
garment including back, front and side views (if applicable) on no
more than two sides of A4. The design must be realistic and easily
translated from the design concept to finished product.
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