Dairy UK is launching an initiative to support dairy companies
in their efforts to break into new overseas markets.
Jim Begg, Director General of Dairy UK, said there is a growing
realisation of the importance of developing new, overseas markets
for British dairy products, and on thinking internationally in
mapping out future business strategies.
“Trade liberalisation, CAP Reform, the WTO, globalisation,
and the enlargement of the EU, are all having a major impact on
the dairy market place. These developments are changing the way
that companies do business and are creating new opportunities.
“Exploiting new markets is essential to aid profits in partnership
with farmers, particularly at times of market pressure as now.
The outlook for world demand is positive, so we must ‘fish
where the fish are’.”
He said that Dairy UK is now encouraging closer involvement of
British dairies with Food From Britain, the organisation dedicated
to helping UK food and drink companies grow their business nationally
A special programme of events for Dairy UK members has been arranged
around the Food From Britain Export Awards and Network Forum in
London this week (Wednesday 13th December).
“We will also be arranging a number of networking opportunities
over the next few months and are in discussion with FFB to develop
a programme of activity that will assist our members’ businesses.” added
FFB Chief Executive David McNair said:” Our experience is
that our dairy competitors overseas are reacting positively to
the rapidly changing market dynamics for dairy products, and there
is a real need for British dairy companies to be part of this process.
The dairy supply chain can only benefit from an enhanced focus
on exports, to complement the good work already being done on innovation
and product development in existing markets. “
About Dairy UK
Dairy UK is the cross-industry body representing processors and
distributors of liquid milk and dairy products, as well as farming
interests and milk producer co-operatives. For more information
About Food from Britain
Food from Britain (FFB) is the market development consultancy
for British food and drink and is funded by Government and industry.
For more information visit www.foodfrombritain.co.uk
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