| 25/07/06
 Industry perception is hindering further consolidation of the
              dairy sector required to improve its competitiveness, efficiency
              and marketing clout, not the Office of Fair Trading, according
            to its director of mergers, Simon Pritchard. 
              
              
              
              
                |  |  However other issues regarding the current demise of the dairy
              sector are Parliament’s responsibility and are out side the
              OFT’s narrow remit of competition policy, he said.
 “The industry’s perception that the OFT is opposed
              to vertical integration, the merger between farmer co-ops and processors,
              is simply not true,” he said addressing members of the All
              Party Parliamentary Group for Dairy Farmers in the House of Commons. “That
              perception goes back to the Monopoly and Mergers Commission’s
              decision in 1999 against Milk Marque which was focused on the co-op’s
              market power. The case was not a precedent,” he said.
 
 “Very few mergers raise competition issues and we only intervene
              in the select minorities. In fact, the dairy sector is not subject
              to stronger scrutiny than any other. Furthermore, there would be
              no political opposition to the greater formation of co-ops, for
              example, enlargement of existing co-ops or formation of new ones,” he
              said. Since 1996, the OFT had cleared 16 proposed mergers out of
              the 19 examined.
 
 James Paice MP expressed frustration that the OFT worked within
              the constraints of a legal framework which was less stringent in
              mainland Europe. The OFT agreed and cited for example in Denmark,
              Arla had secured an 80% market share, while the New Zealand processing
              sector was dominated by Fonterra, however the OFT’s objective
              was ‘to make markets work for consumers and the UK economy’.
 
 Sir Nicholas Winterton MP argued, along with other MPs, that current
              dairy prices meant dairy farming was no longer sustainable. Simon
              Pritchard indicated the OFT was ‘thoroughly aware’ of
              the current demise of dairy farming. However in response to a question
              from Geoffrey Cox MP on introducing a crisis cartel, he said the
              OFT was ‘unaware of any dispensation’. “We would
              not want to see a huge relaxation of competitive pressure within
              the industry, because that would eventually lead to milk price
              increases. Milk is a commodity product purchased by all, including
              very poor people.”
 
 Geoffrey Cox also called for the introduction of a national interest
              test to protect UK dairy farmers and prevent production being driven
              overseas. “Public interest issues are often political and
              referred to the Secretary of State for Trade and Industry to make
              judgement,” said Mr Pritchard.
 
 He added: “UK merger control and competition law apply to
              any sector without special provision and exemptions, but periodically
              industries find themselves in dire straits, and we respect the
              will of Parliament to decide something that is in the best interest
              of the consumer economy.”
 
 APPG for Dairy Farmers’ secretariat, the Royal Association
              of British Dairy Farmers’ chairman Tim Brigstocke commented: “We
              were pleased to have the opportunity to provide a full and frank
              discussion between the OFT, MPs and peers and to hear that the
              OFT does not appear to be a barrier to further consolidation in
              particular, to vertical mergers. We are now aware that for any
              other structural changes to be made within the industry, they would
              have to be agreed by Parliament.”
 
 APPG for Dairy Farmers’ chairman, Daniel Kawczynski added: “This
              group has certainly taken off and is going from strength to strength.
              We will be making sure that the Government is fully aware that
              there is a problem here. MPs are armed with considerable knowledge
              of the matter now that we have met with the OFT and are determined
              that Defra provides adequate solutions. I will be meeting shortly
              with the Agriculture Minister, Lord Rooker to raise some of the
              issues discussed at the meeting and also with the Secretary of
              State for Environment Food and Rural Affairs, David Miliband. I
              intend to make sure that the problems facing dairy farmers are
            high on their agenda.”
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