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Stackyard News Dec 2010

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Cogent’s Escalating Sales Prompts New Beef Advisor

Booming beef sales from Cogent Breeding Ltd has prompted the recruitment of Gareth Scott as Cogent’s new Beef Sales Advisor. Gareth is set to develop the beef side of the business and provide specialist beef sales advice.

Gareth Scott

Gareth Scott

Cogent has witnessed significant demand in its increasing portfolio of proven and young sires and welcomes Gareth to the team.

Since graduating from Harper Adams with a BSc (Hons) degree, he has audited farms for multiple retailers and procured beef cattle for major UK meat processor, Dawn Meats.

Gareth has worked with a range of beef breeds and owns Simmental pedigree cattle. This combined experience stands him in good stead for his Cogent role ahead. ‘I see Cogent as a very strong company experiencing rapid expansion in the beef industry, which is where my skill-set lies. I am really looking forward to meeting and advising Cogent customers on which beef sires to use, in order to improve their herds and their profitability’ said Gareth.

Top Simmental bull, Auchorachan Wizard is Gareth’s pick of the Cogent portfolio: ‘Wizard is a tremendous looking bull, with superb EBV’s. Female sexed semen is available from him, and I feel that he will produce great suckler cows.’

Originally from Norfolk, Gareth now lives in Wrexham. He will be traveling throughout the country, fulfilling his national post.

Cogent’s UK Sales and Genetics Manager, Hugh Pocock said: ‘I’m delighted to have Gareth on board. He will be instrumental in the development of Cogent Beef and, withGareth’s passion and experience, he will provide excellent advice to our customers.’

Cogent’s next big beef event is Beef Expo in May 2011. If you are looking for advice on

Cogent Beef, Gareth can be contacted on: 07584 683362, or

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