| 22/03/05
 A revolutionary new computer program to help pig producers improve
              efficiency and target production more directly to market requirements
              is being pioneered by leading UK animal feed company, Harbro Ltd,
            of Aberdeenshire, Scotland. The program is already being used by major pigmeat processors,
              Grampian Country Pork, and producer co-operative, Anglia Quality
              Meat, and is attracting world-wide interest. It will be launched
              on to the international market at World Pork Expo in Des Moines,
              Iowa, USA, in June. redboxanalysis allows pig producers to benchmark performance against
              the industry average for a range of traits based on abattoir returns,
              analyse the most appropriate market for the type and weight of
              pig being produced and evaluate the likely impact on profitability
              of any change in circumstances, such as increased slaughter weight. The program is already creating a great deal of interest among
              UK producers seeking to reduce production costs and optimise profitability
              and also among pigmeat processors who see the program as an aid
              to sourcing more pigs which precisely meet their requirements. "redboxanalysis is a really exciting product which is set
              to play a major role in helping producers enhance performance and
              profitability," said Harbro's Dr Kevin Stickney. "The
              development of redboxanalysis is going to have a significant impact
              on the industry from producer to processor." Dr Stickney said one of the merits of the program was that it
              did not involve the collection of data by producers who were already
              over-loaded with paperwork. It was based on slaughter information
              which participating abattoirs would make available to producers
              on the Internet within 24 hours of slaughter. "The instantly available information will enable producers
              to base their management and marketing decisions on up-to-date
              facts and figures and not supposition," said Dr Stickney. "Producers
              will see at a glance if their pigs are hitting the "red box" -
              the carcase weight and grade specified by the abattoir - and take
              the appropriate action to meet the specification or seek an alternative
              market for which their pigs are more suited." Dr Stickney said the program would give producers an immediate
              answer to "what if?" questions, such as what if growth
              rate, feed conversion ratio or days to slaughter were improved,
              the effect of split sex feeding or reducing the slaughter weight
              of female pigs by 5kg. The main benefit was the facility to benchmark
              performance against other producers and the industry average. "The focus must be on reducing cost of production to improve
              the profitability of the industry and ensure pork, bacon and other
              pigmeat products are competitively priced on the supermarket shelf," said
              Dr Stickney. "I look forward to helping producers achieve
              that goal." Dr Stickney said the real criterion was the cost of keeping a
              sow and the output of that sow in terms of kilos of finished pig
              sold. An extra 5kg per pig from 19 pigs per sow per year made a
              huge difference to the profitability of a pig enterprise. "If benchmarking shows that you are achieving a lower performance
              than your peers in the industry, then you have to do something
              about it," Dr Stickney. "The real value of benchmarking
              is that you are comparing your performance with other producers
              rather than trying to meet some theoretical target." redboxanalysis would not provide a "quick fix" but would
              give producers the ability to monitor performance, highlight weaknesses
              and take action to improve physical performance, whether by improved
              feeding, a better health programme, new genetics or hitting market
              specification. Harbro technical director, Willie Thomson, said redboxanalysis
              valued every pig individually and compared the return achieved
              with contracts offered by other processors. A number of producers had found the program invaluable in assessing
              the implications, in terms of physical performance, financial return
              and additional space requirements, of keeping pigs to higher weights
              to meet the specification, for example, of the Grampian Country
              Pork/ASDA heavyweight pig contract. "The program will work out the margin per pig based on the
              higher return for a heavier pig, less the additional cost in terms
              of feed, lower feed conversion ratio and additional space required," said
              Mr Thomson. "You can then determine the effect on the profitability
              of the whole unit." The financial implications of adopting a partial destocking programme
              to improve herd health can also be worked out while the cost of
              condemnations at the factory will highlight the need for action
              on problems such as tail biting or poor medication. Results can be benchmarked against producer type, processor type,
              geographical region, national averages, international standards
              and breed type. Already a number of leading UK pigmeat processors have acquired
              the program in order to feed information back to their farmer-suppliers. "redboxanalysis is set to be widely adopted throughout the
              pig industry and will have a significant role to play in improving
              the efficiency and profitability of UK pig production and marketing," said
              Harbro managing director, Graham Baxter. |