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Stackyard News Jan 2012

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Optivite Expands in the Middle East

Optivite, one of the UK's largest specialist animal nutrition companies, is continuing to expand in the Middle East with the appointment of three new distributors in Jordan, Saudi Arabia and Egypt.

Optivite has appointed Middle East Vet Drug store in Jordan, the Ali Ibrahim Al Nasser Establishment in Saudi Arabia and EgyVet Care in Egypt. Under the agreement, the three companies are authorised to distribute, market and support the whole range of Optivite’s feed safety and animal nutrition additives including acid based blends, enzymes, antioxidants, omega 3 supplements and toxin binder products.

Mike Corbett, Managing Director at Optivite said, “We look forward to partnering these companies which are experienced, well respected and have the drive and hunger to succeed. Customers in the Middle East are increasingly knowledgeable and professional about poultry production and we believe they will value the benefits of our products which include Genex, Optimise and Optomega.”

Mike Corbett, Managing Director at Optivite


“These countries are important markets with great potential and we are confident these partnerships will help our plans to grow our business. We believe growth requires a strong local presence and, through the appointment of Middle East Vet Drug, Ali Ibrahim Al Nasser Establishment and EgyVet Care we hope to achieve this in Jordan, Saudi Arabia and Egypt.”



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