Lloyds TSB Agriculture has been confirmed for the third year running as the major sponsor of the UK’s national beef event, Beef Expo.
Organised by the National Beef Association, Beef Expo 2010 will be held at Hexham Auction Mart in Northumberland, courtesy of Hexham and Northern Marts, on Thursday May 27, 2010.
The annual event attracts thousands of beef farmers and industry professionals from all over UK and Ireland, as well as from overseas.
Gareth Oakley, Agriculture Director for Lloyds TSB and Bank of Scotland Agriculture, said: “Beef Expo has quickly established itself as an important technical event for the UK beef industry. We are pleased to be the major sponsor again for the 2010 event and our continued support underlines the commitment we have to the UK livestock sector.”
“Improving UK beef cattle prices, together with a weaker pound and reduced cattle numbers, have combined to have a strongly positive effect on the beef market in recent years. We believe the long term prospects for the livestock industry remain positive and this gives producers an opportunity to plan for the future.
“We detect a growing sense of confidence amongst our beef farming customers with a growing number strengthening their businesses by investing in new equipment, systems and land. The line up of services and expert advice at Beef Expo 2010 will make it an ideal event to discuss such investment and developments and to help producers drive their businesses forward,” he says.
Beef Expo is the National Beef Association’s annual flagship event and is held at a different venue every year. The comprehensive programme of technical, practical and livestock demonstrations, competitions, seminars, beef breed displays, trade stands and educational exhibits, with a strong commercial focus, makes Beef Expo a “must attend” event for beef farmers.
Every year, the event attracts thousands of visitors from throughout the UK and Ireland and also a large overseas attendance.
The theme of this year’s Beef Expo is “The Way Forward” and a special feature will be the National Spring Spectacular Show for continental and native breed pure and cross-bred beef cattle which proved a major success at last year’s event at the Three Counties Showground.
As in previous years, visitors will have the opportunity of taking part in a tour of local beef farms on the day before the event and this will be followed by a two-hour conference with leading speakers from the beef industry in late afternoon and the annual pre-event dinner in the evening.
Beef Expo is now well established as the premier event for the beef industry in the UK and the local organising committee, under the chairmanship of Scott Donaldson, auctioneer with Hexham and Northern Marts and NBA northern council member, are hard at work to ensure a first class event for the UK beef industry.
Hexham is an ideal location to attract visitors from both north and south of the Border and situated in the heart of Northumberland’s suckler beef country which should make for a bumper attendance.
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