New Holland has announced its sponsorship of the 2007 Biofuels
Conference to be held in Newark, Nottinghamshire, on 17 and 18
October. The Biofuels Conference will run in conjunction with the
Biodiesel-Expo 2007, Europe's largest industry event.
The sponsorship highlights New Holland’s continuing commitment
to the promotion of biodiesel. Since its announcement last year
supporting the use of biodiesel blends up to 20% (B20), New Holland
has led the way in promoting the use of biodiesel in agriculture
and the brand now has the highest number of 100% biodiesel (B100)
approved products in the industry. New Holland is driving forward
its intensive biodiesel testing programme, which includes involvement
in projects for the development of biodiesel made from Jatropha.
“Biodiesel use and its production are important issues for
our customers,” says Christian González, New Holland
marketing director. “The development of biofuels from oil
seed rape, sunflower oil or non-food crops, such as Jatropha, enables
farmers to lower the environmental impact of their machinery and
by growing the crops required to meet the rising demand for biodiesel,
they can also access an important revenue stream for their businesses.
New Holland stresses the importance of using biodiesel that meets
specified industry standards for fuel quality (EN14214) to ensure
an engine’s optimum performance and durability and, in collaboration
with the UK’s Eden Project, is running a joint 100% biodiesel
New Holland will take part in the conference with a presentation
on the role of biofuels in agriculture. A display of the brand’s
products will feature prominently outside the venue, showing a
selection of New Holland machinery that can run on 100% biodiesel,
while a team of specialists will be on hand to give delegates the
latest information on the use of biodiesel in agricultural equipment.
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